This video attempts to show and explain aspects of Information Design and Data Visualisation as explored by the Postgraduate Certificate and Diploma Design for Visual Communication courses at the London College of Communication. The purpose of designing the visual representations of information is to make the communication more accessible, understandable and useable. This often means dealing with complexity and attempting to clarify meaning. It could be said that information is dead until it is read. A balance between clear communication and a visually engaging design needs to be struck.
Tagged: Typology Toggle Comment Threads | Keyboard Shortcuts
A typology is the study and classification of things according to their characteristics. Things can be organised in many different ways, for example by their usage or function; by shape or colour; alphabetically by name; chronologically by age; or by location where they originate. The information design evangelist, Richard Saul Wurman, coined the term LATCH (Location, Alphabet, Time, Category and Hierarchy) to describe the ways in which things can be ordered.